Mon, 24 November 2014
In 1992 James Songster went to Disneyworld. Something happened and he was taken with the 'Disney Philosophy'. 23 years later he left. In this episode of the Magician Business Podcast James lets us in on the 'team spirit' that Disney expects all its employees to adopt; the focus being on the customer experience. What can we as magicians learn about customer relations from this? Ask yourself this question right now ... Where does my customer service begin? In This Episode We Discuss:
Direct download: MB_30_Customer_Service_With_James_Songster.mp3
Category:general -- posted at: 6:26am EDT |
Mon, 17 November 2014
What's legal? What's not? What is the value of a contract? Is it worth the paper or pixels it is written. Today's guest Todd Neufeld is a balloon entertainer who comes with the added qualification of a law degree. Though in no way shape or form legal advice, in this episode he serves up some great insights into contracts and how we can use them to our advantage as magicians. In This Episode:
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Tue, 4 November 2014
Magician Business Podcast interviews The Great Zucchini! How do you get hundreds of people to turn up to public venues on weekends to watch your magic show? How do you do this without having spent any money on advertising yourself in the past 11 years? The Great Zucchini aka Eric Knaus has done this. Along the way he has become an unlikely magic superstar in his market and creator of The Great Zucchini Live and Kidshow Rockstar DVD's. Families want to be at his shows. Even the family that lives at 1600 Pennsylvania Ave NW, Washington, D.C. That's right, Michelle and Sasha Obama are his fans. Join the Great Zucchini now as he slices up his marketing strategy into bite size pieces for us.
Direct download: MB_28_The_Great_Zucchini_-_No_Cost_Marketing_For_Magicians.mp3
Category:Marketing -- posted at: 3:03am EDT |