This is a story about Caroline Ravn's focus, drive, ambition, self discipline as much as it is about strategies that magicians and other entertainers can employ to effectively use social media platforms like Instagram, Twitter, Facebook and Youtube.

In This Episode We Discuss:

• Making weekly and monthly plans for social media
• What to avoid posting on social media accounts
• Separating your personal and social media accounts
• The importance of hash tags
• How to evaluate the effectiveness of your posts
• How to identify potential customers through social media communities
• How often to reach out to journalists to feed them possible stories about you
• A great tip for giving good interviews to journalists
• How to maximise relationships with journalists
• Hear Caroline's story of getting to perform at the Magic Castle in Hollywood in less than a quarter of the time she had planned to it.
• How many hours a day do need to rehearse to fast track your performing ambitions?
• The benefits of using a manager
• Mentoring with Tom Stone

Agree or disagree with Roger Blakiston, he raises interesting questions that we all can benefit from by finding answers to them.

Can finding a sense of inner peace make you a better magician?

Hear about Roger's commitment of service to the field of magic

What happened when Roger met Tina Turner and Bob Hoskins?

What part do humbleness and humility play in being a magician?

What happens when Prince William of  England injures himself at Jolly Roger's magic show?

What does it take to write a book? Tips to self publishing

Living in the moment to get the most out of your magic

What can taking the word 'worry' out of your language do for you?

Is fear inhibiting you? What can you do about it?

The influence of Field Marshall Slim ... always take the bold choice

How do you find success? It's easier than you think.

Roger Blakiston's book 'The Spiritual Stage'

Mark Williams is a LinkedIn trainer for top level business executives. Mark shares cutting edge ideas and strategies that magicians can use to bypass some common mistakes and to speed up your networking that leads to bookings.

In This Episode We Discuss:

• Where does LinkedIn fit?   Is it a social media tool?
• How important is building relationships and growing a network?
• What has LinkedIn got in common with a pirate ship?
• Mark's business card story that explains some of the benefits of having a LinkedIn account.
• This can be your first impression for many business deals. Make sure you make a good one.
• How to set up your LinkedIn account so you craft and build an effective profile
• What image should you use in your profile?
• Should you use your stage name or your birth name?
• How you should optimize the 120 characters in your headline?
• What are first tier and second tier connections ?
• Can you use your promo video more effectively?

Have you ever wondered what an agent thinks, what a booking agent wants, what will turn a booking agent away from wanting to represent you? In this episode Ken Lindsey from Dreamtime Agencies in South Africa ,who wears two hats as performer and agent,  tells all.

In This Episode We Discuss:

• Becoming a magician is more about applying a process than having the ability to do magic.
• Selling yourself in the third person. The pros and cons.
• What do you need to know before approaching a booking agent?
• Is there a relationship between entertainer and agent?
• How to set up your own booking agency for entertainers
• Clients always wait till the last moment to book. Be prepared.
• What regulations exist for starting an agency?
• What tax implications are they?
• Contracts and what you need to know.
• Dealing with refunds to clients
• Can you hand out your business cards if you have been booked by an agent?
• Entertainers have a gift. You have a skill that you can always use to earn you money. Never forget how valuable that is.